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E China Women's Federation Reveals Overall Situation of Local Female Netizens
Source:Chinese Women's Research Network | Release Date:2018-9-30-
Title: E China Women's Federation Reveals Overall Situation of Local Female Netizens
Author: Xie Wen
Source: Women Voice
Release Date: 2018/9/27
Keyword: Women's Federation, Overall Situation, Female Netizens

Jiangsu Women's Federation released a white paper on August 15 entitled Report on the Research and Network Expression of Women Netizens in Jiangsu Province to describe the overall situation of female netizens in Jiangsu, east China.

According to the white paper, as of December of last year, Jiangsu had 24.46 million female netizens, accounting for 49.9 percent of the total netizens in the province, 2.5 percent higher than the national proportion. The number of women in the 18-39 age group – is 5.71 million and women aged over 60 reached 510,000, which indicates that the Internet has been infiltrating both young and senior women's lives.

Female netizens were mainly located in Nanjing and Suzhou, exceeding 5 million, followed by Xuzhou, Wuxi and Changzhou, numbering more than 800,000. The number of female netizens in Nanjing reached 3.134 million, significantly higher than the number of male netizens at 1.903 million in the city.

As for education, female netizens in Jiangsu are mainly partitioned into the largest group of secondary education. Women with junior high school, high school, technical secondary school and vocational school educations accounted for the largest proportion – up to 7 million – indicating that people exposed to the Internet are generally younger. The proportion of the netizens with college and or higher education was 12.4 percent, also higher than the national average of 11.2 percent.

In addition, middle school saw the largest proportion of female netizens at 1.88 million. Women involved in industries such as education, training, media, IT and others that give full play to women's advantages and professional expertise, all exceeded one million. Meanwhile, there were at least 103,500 female bloggers in Jiangsu, where about 50,000 people makeup, fashion and emotional bloggers dominated.

Judging by their tags, Jiangsu female netizens are generally fond of traveling, and show a keen interest in education, music, and health; they also pay great attention to self-improvement. Topics such as special rights and interests of female employees, the joint property of husband and wife, and equal pay for equal work have attracted more attention.

What's more, discussion on participating in politics, which transcends hot topics such as gender discrimination and sexual harassment, indicate that women in Jiangsu have been active in participating in politics.

With the full implementation of the two-child policy, it was observed that women in Jiangsu are more likely to focus on the topics of maternal risk, parenting costs, care for children, and the impact on women's careers related to the policy.

Furthermore, the focus of attention on women's rights and interests varies with age. Women aged 19 and below are more concerned about gender discrimination. Maternity protection and maternity leave benefits are hot topics for women aged 20-29 and 30-39 respectively. While women aged 40-49 showed more concern about participation in politic, women over 50 were more concerned about community property.

In terms of women's development appeals, Jiangsu female netizens generally pursued a work-family balance, and were concerned about special holiday guarantees that exacerbate employment discrimination. Among them, employment discrimination was a big concern for newcomers in the workplace, while middle-aged women were looking forward to breakthroughs in their careers and worrying about income.

On the topic of career development, the voices of women in the media and IT industries were the loudest female netizens in Jiangsu had the strongest call for flexible work. In addition, female college students showed a strong sense of professional anxiety, and they also had  two prominent expectations: professional stability and guaranteed rights for career development.

(Source: Women Voice/ Translated and edited by Women of China)
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